From creative writing to newsletters, landing pages, social media posts, blog posts, SEO content, and product descriptions, Nigerian writers are on par with their counterparts from all over the world.
But due to a lack of global exposure and other factors beyond their control, writers from Nigeria don’t get their just due.
Of course, there are justifiable reasons not to hire from a specific geographical location. It all comes down to preference, project fit, location, and many more.
In this piece, I’ll show you why your business urgently needs a writer, and why that writer should be Nigerian.
Let’s get to it.
Why Should You Hire a Nigerian Writer?
Nigeria is one of the best places to find young talent in the world. Nigeria has one of the highest youth populations in the world. Of the 216 million people in Nigeria, about 70% are youths under 30.
When it comes to hiring a writer, here are some reasons why you should choose a Nigerian writer for the job.
The Language
Not only is the English Language the official language in Nigeria, but it is also the most widely used language in the country. Nigerians are trained from their elementary education to speak and write in English, giving them an edge when writing for a global audience. This already eliminates language barriers and ensures clear communication in English.
Because they acquired elementary knowledge of the language, they understand the rules of grammar, punctuation, tone, cohesion, and coherence in writing.
If you are looking for writers to target the Western audience, the African market, or whatever market, Nigerian writers are one of your best bets.
Great Value at an Affordable Cost
Hire a Nigerian writer if you want high-quality delivery within a reasonable budget. One of the few reasons Western companies seek talent outside their region is to cut costs.
Many Western employers have discovered that an effective strategy for hiring great talent on a budget is to hire professional talent from outside their country, especially.
Nigerian skilled writers, especially those on online freelance marketplaces like Upwork and Fiverr, charge between $15 and $60 for 1,000 words, depending on the technicality and niche of the project.
In comparison to hiring writers from other developed countries, you are more likely to cut costs by 60% when you hire a good Nigerian writer.
They are Conversant with SEO Practices
It is one thing for a writer to be great at writing fiction and nonfiction, but writing for the web is different.
Most professional writers in Nigeria are SEO specialists; they know how to write content that ranks on search engines and even on social media.
For instance, RoninPoint has a group of trained SEO writers skilled to write for both people and search engines. Every piece is backed by strategies to ensure search engine ranking, conversions, and impact.
Excellent Work Rate and Delivery
Hiring an experienced writer is one thing; ensuring that they deliver on time is another.
Generally, Nigerians are known for their excellent work ethic and dedication. They work hard and well.
Most trained Nigerian writers, especially the ones at RoninPoint, are disciplined. They conduct their research thoroughly and deliver before deadlines.
If you are looking to hire a Nigerian writer who will treat your business communication as a real job while going above and beyond, start your search from RoninPoint.
Long-term Collaboration
One major challenge recruiters face is having to hire for the same role every other month. This is draining and time-consuming because it takes time to onboard and get them up to speed with your writing style.
Having a good Nigerian writer within your reach will save you from having to go through the process every time. Even if you only need a writer occasionally, it’s best when you know who to always call.
I recommend working with a reputable content writing agency to take this stress off your plate and keep a dedicated writer at your beck and call.
Flexible Legal Requirements
There are a few legal requirements that make hiring complicated in many Western countries. However, hiring a Nigerian freelance writer is less complicated. Agreements like working hours, tax, and benefits are highly negotiable and between you and the employee.
How Much Do Writers Charge in Nigeria?
Nigerian writers charge based on several factors, such as experience, niche, deadline, word count, etc. Rates are also unique from writer to writer and level of professionalism.
However, from my experience and research, here are some average rates to expect.
Please note that these rates are negotiable depending on the niche, the individual, and the complexity of the work.
| Experience level | Niche (topic difficulty) | Rate ($ per 1000 words) |
| Beginner | Technical | $10 – $20 |
| Beginner | Non-technical | $5 – $15 |
| Mid-level | Technical | $50 – $70 |
| Mid-level | Non-technical | $30 – $50 |
| Expert | Technical | $200 – $300 |
| Expert | Non-technical | $100 – $150 |
For fixed projects, like website copy or social media copy, some writers charge per project instead of per word.
How to Hire a Professional Nigerian Writer
You need to follow these steps before going into the Nigerian market for writers.
Have a Defined Need
Come with a set of goals and expectations for your project. This will help you narrow down your scope to specifics and cast your net where the fish grow big.
Here are some questions you should answer to define your need.
- What level of writer do you need? (beginner, mid-level, or expert)
- What writing niche should they fit into? (blogs, technical documents, email campaigns, website copy, SEO content, etc.).
Have a Realistic Budget
Many employers, because they have been sold the narrative that Nigeria is a place to find cheap labor, come with ridiculous budgets that only attract the wrong and unqualified writers to them.
If you want a pro that comes without headaches, then you have to cough up top dollar. To be fair, this will still cost you less than what you’d pay writers from NYC or Cali.
Choose the Right Hiring Platform
There are numerous platforms to find and hire Nigerian writers, such as Upwork, Freelancer, Fiverr, LinkedIn, etc.
However, if you want to get the best fit from any of these platforms, you will need to request a portfolio, pay them for a trial writing test, and interview the candidates yourself.
On the other hand, you can choose RoninPoint and skip all these processes because we have vetted professional writers across numerous niches.
Choose a Payment Structure and Platform
Do you want to pay per word or per project? Are you willing to pay a percentage upfront or after the project is completed?
Get your preferences upfront. Some Nigerian writers have preferences based on their experiences dealing with dubious clients. However, it’s essential to have a policy to protect yourself and your business.
Also, you need to find a suitable payment platform that works for both parties. Most Nigerian writers prefer platforms such as PayPal, Tap Tap, Send, Wise, Payoneer, or even a direct bank transfer.
Some of these platforms could stop working at a moment’s notice due to government regulations. So always confirm before finalizing on payment.
Communicate Expectations Early
Share your expectations for any project, including deadlines, word count, writing tone, and even the review policy. This is to ensure that everyone is on the same page and avoids unnecessary disagreements and unmet expectations.
Give feedback, ask questions, and be clear on what success looks like.
Final Words
Randomly hiring a Nigerian writer can be a hit or a miss. However, it is less complicated when you have a process that works for all parties involved.
In everything, do your due diligence before even getting in touch with a Nigerian writer. This will save you from a lot of headaches.
If you are ready to work with professional Nigerian writers who know their craft, RoninPoint is your best bet. Our writers are vetted, trained, and easy to work with. Send us a message to get started.
Who wrote this?
Okoye Chisom is a results-driven product manager with expertise in leveraging user insights, data analytics, and market research to deliver innovative, impactful products. She also specializes in SEO content writing and storytelling, crafting compelling narratives that engage and inform.
On a good day, you’ll find her exploring her passion for content creation and teaching. Feel free to connect with her on LinkedIn.
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