With the internet at our fingertips, finding answers and the content we need has never been more accessible. But with thousands of search results competing for attention, how do you ensure your technical content stands out? The answer? Learn how to optimize technical content for search engines. This is a crucial step to increase your […]
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Individuals with remarkable results have one thing in common: They focus on their strengths and delegate tasks outside their expertise to others with the skills. Similarly, in business, the same principle applies. You need to hire people to do the things the business needs but are outside your forte. It’s only wise to focus on
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Technical writing is a user-focused writing niche that provides information on specialized topics. This writing genre focuses on explaining a concept or process, usually jargon-free so that others can understand it. As a technical writer, your writing will help readers navigate software applications, company policies, regulatory standards, and medical procedures. However, technical content creation involves
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Everyone has a story to tell. Brands too. And strong brands have leveraged storytelling to connect with their audience on an emotional level. As a business owner, you must manage and align your brand with your business goals, target audience, and customer behavior. But even that is not possible without deliberate storytelling. Wondering how to
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For your brand to be seen and heard by the world’s biggest search engines, you must optimize technical content and website copy. Search engines can index virtually anything published online (graphics, blog posts, images, and videos). However, for competitive queries, the content needs to rank highly for specific search terms. As a content marketer, I
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I know the feeling all too well: juggling multiple projects, trying to meet tight deadlines, and feeling like there just aren’t enough hours in the day. Through trial and error and a lot of late nights, I’ve discovered practical strategies that help me write faster without compromising on quality. So, if you’ve ever felt the
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There are many common and avoidable mistakes in technical writing. In my experience as a technical writer, I have seen these mistakes repeated often. Even “seasoned” technical writers sometimes make and repeat avoidable mistakes, reducing the quality and credibility of their work. There is a famous saying: “One never gets a second chance to make
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